Personal Care
Greater social mobility, consumer diversity and higher levels of disposable income have prompted innovation opportunities across the personal care industry. The key trends favour more sustainable and organic source materials and mass customisation, offering consumers a choice based on their lifestyle, demographic and aspirations.
The personal care and cosmetics market embodies a wide range of chemically engineered products for skin, hair and oral care, from specially formulated liquids, creams, lotions and powders to devices that improve and maintain personal appearance. Within this $500bn global market, major brands fight for consumer attention through advertising and social media.
Devices now play an increasingly important role: the opportunity to digitally connect creates new business opportunities that engage consumers, communicate brand values and promote healthier living.
At TTP, we recognise that new functionality must be delivered at its lowest cost while putting consumer safety first. Our long track record for innovation across the FMCG, cosmetics and personal consumer appliances encompasses the formulation of delivery systems, modelling, research to understand the complexities of skin and product and device creation.
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