https://vimeo.com/923707610?share=copy
Join Dan Lock, Design Insight & Strategy Lead at TTP to discover the principles and methods to follow when designing drug delivery systems that deeply engage patients and meet their true needs.
Dan shares his approach to design for engagement that focuses on patient motivation and making the desired actions easy, intrinsically rewarding and habit-forming to leave you inspired to create solutions that are accepted as part of people’s lives, not just burdensome reminders of their disease.
In this 30 minute session, we cover:
- Key principles and methods for designing drug delivery solutions that deeply engage patients by meeting their true needs and fitting into their lives.
- Our approach to designing for engagement that focuses on patient motivation and making the desired actions easy, intrinsically rewarding and habit-forming.
- How to understand your users and their context to build drug-delivery solutions that provide lasting value and healthy outcomes.
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